Rebecca Morris, Graphic Design Expert and Photographer
Rebecca Morris is a designer and photographer based in Cincinnati/Northern Kentucky area. She graduated from Murray University with a degree in Graphic Design. Rebecca has worked with various businesses, including Gensuite, CROSSFIT AVANT GARDE, Mount Vernon Drive, and more. Learn more about this emerging creative leader in the interview below.
Tell me about your business.
My business is Wilber Coyne & my portfolio is Morris Creates. I can be contacted through both sites. I provide is Branding, Web Design, Graphic Design, Photography, and Furniture Design services.
My creative approach—no matter the medium—is to find points that will not sacrifice durability for beauty behind the idea I’ve been assigned or am interested in. I do several iterations on each point and usually, end up refining the one I find most intriguing.
For me, durability isn’t about an anti-stylish design, but rather, a way to invoke your audience. It’s a way to plant a little bit of desire in their hearts; a yearning to know and learn more about your idea and designs. Ultimately, it’s about creating memorable work.
What made you start this business?
I have always wanted my own design firm, and the one way to achieve that is to start a business and grow! My team consists of one person, myself, and as I grow as a designer and company my team will soon follow.
What is your mission statement or goal?
My goal is to help people grow into the brand that they aspire with the creative abilities that I have.
How do you balance working a full-time job and starting your own business?
It is not easy but who ever said chasing your dreams are ever easy. I find time in the afternoons after my full-time job and on the weekends to work on my business. I balance my day job with personal creative work, like furniture building and hand lettering, which garnered attention from a few potential clients. This allows me to work on other cool projects, from emerging companies to modern furniture.
Do you think going to college prepared you for this business, why or why not?
Yes, the skills that I have to be able to successfully design a brand are all from what I was taught in college.
What makes your business different than others in your industry?
I believe in the personal experience. Many people do not understand the design process and how a designer grows your idea into reality. With the way I work, I make sure that I am working for hand and hand with the product and its client.
How do you define success?
Success is the work that you have put in to achieve your goals. Day in and day out we work our butts off to achieve our goals. However, at times we forget how hard we have worked to get to where we are. Sadly, we will make goals that will not always be reached and it is disheartening to see that we are not where we projected ourselves. But what we don’t realize is that we have achieved more than the goal we failed to meet.
What advice would you give someone looking to start their own business?
My advice is to never give up on yourself. Times are going to get hard and it will not be easy, but don’t let that scare you away from your dreams.
What do you feel is the major difference between entrepreneurs and those who work for someone else?
Being an entrepreneur you can have your own creative reign and work with the client to see your vision. When working for a corporate company you are not as creative. Several people above your position control the style of design you go with. With many people above you, your creative ability is limited to what those above have in their minds.
Excluding yourself, what female entrepreneur do you most admire and why?
I really admire Tina Fey, her ambition and her determination to grow her self-brand is truly inspiring!
Who would you most like to have dinner with and why?
I would love to have dinner with Eva Black. She is also a graphic designer who has followed her path in starting a business. I would really love to know what her first few years were like starting her business.
If your life was a theme song – what would it be
Here Comes the Sun – The Beatles because the song is such a positive outlook on life and how you need to keep moving on from the harsh winters of life.
Contact Rebecca if you business needs branding, graphic design, and photography. She can also help with furtinute design and photography for weddings and special events.