Enjoy a Memorable Event, with Simone Charles, Owner of Blush Loft Cincy
I had the pleasure of speaking with Simone Charles, the owner of Blush Loft Cincy.
Blush offers an intimate venue and creative space for up to 75 guests in a chic setting. They host baby showers, bridal showers, rehearsal dinners, seminars, workshops, and parties.
Blush also supports the local community, through a passion project, named College Trunk. On May 17, 2018, Blush is hosting College Trunk’s Launch event. The overall mission of College Trunk is to provide a community of resources to first-generation college students and high school seniors who have experienced adversity. Each student that receives a trunk will also take part in a financial series to increase student awareness and make responsible consumers of education. For more information about College Trunk, please refer to the press release or contact Simone directly.
Keep reading to learn more about Simone and what sets Blush apart.
What inspired you to start your business?
So, I am an introvert. And when I was younger I suffered from social anxiety and by starting my business I really found my purpose. At first, I planned events for my family and that really inspired me to keep evolving in this business. I’ve always been crafty, organized, and wanting things in a certain place. About two years ago, I started working from home because I had come down with an illness. When I got back into the workforce, my job had downsized and I was four months pregnant. So at that moment, I just decided to do this full time.
What makes your business different from other event services?
One thing I like to tell my clients is that I am a boutique business. I cater to different tastes and requests. I aim to be as cost effective as possible. I give different advice about vendors, websites to order invitations, and how my clients can save the most money. I think that’s what they like most. I’m not ok with spending an exuberant amount of money, instead, we can find something reasonable and that clients will still be satisfied with.
Also, I’m very personable with my clients. A lot of the brides have become friends of mine. They come back after their married for baby showers, birthday parties, and other celebrations.
What advice do you have for brides who have a tight budget but want to create a personalized, memorable wedding experience?
First, find all inclusive venues and then add your details. That’s the most cost effective way to plan a wedding.
What do you most enjoy about what you do?
I’d say the big reveal, of course. I love seeing when a bride is ready to go down the aisle and sees everything or when a mom arrives for her baby shower, things like that.
What’s the biggest mistake people make when planning a big event on their own?
The biggest mistake I see is that people forget that you can not coordinate on the day of your wedding. There’s so much going on, from makeup to getting the decor just right. You need a professional.
How do you find new clients?
I find most of my clients through referrals. Many clients attend another wedding or event that I’ve done and then they ask for my services. I’ve advertised on wedding sites, and I’ve had traffic. But most come directly from events.
What are some trends you see this year in the wedding industry?
I see a lot of greenery and natural landscapes. People really like the natural chic look.
What are you most excited about accomplishing this year?
I’m most looking forward to my business growing and transitioning to California. I see many possibilities for me, including franchising.
How do you balance being an entrepreneur with your other responsibilities?
The one thing I've learned since becoming a mom is that it’s ok to not check all the boxes. Beforehand, I would get extremely mad if everything wasn’t perfect. I’m learning how to balance everything and giving myself room to be human. I try to accomplish realistic goals each day.
What’s your biggest challenge running your business?
The biggest challenge has been learning that I can’t do everything on my own. You’re going to have all these hats that you have to wear. I’ve learned that you get further if you delegate and ask for help.
What advice would you give to aspiring women entrepreneurs?
I’d tell them to find a mentor. I myself didn’t really have a mentor and I made mistakes that could have been avoided and relieved some of the growing pains.
More about Simone...
What’s the best thing about having a business in Cincinnati?
I love having a business on 4th street in the financial district.
Current favorite non-work activity.
Going to the park with my son.
Name something on your Bucket List.
Camping in Lake Tahoe.
If you could have lunch with any woman (past or present) who would it be, and why?
I’d chose Maya Angelou because I am an old soul. I used to hate the fact that I’m not like everyone else. But I’ve come to appreciate that I’m different. I think that she went through that same revelation and self-acceptance. Her voice resonates with me. She could make the room listen. I’ve been told that I have that presence. I usually only talk when I’m passionate about the topic.